Tourism Destination Management

Step into or learn more about the trillion-dollar world travel and tourism industry. Our courses will introduce you to the best practices and current trends in sustainable tourism development. You will be exposed to the experience of practicing professionals and will find out the practical tools that lead to successful planning, development, management and marketing of tourism destinations. As leaders in tourism education and research, GW prepares you for the current trends in the tourism industry by covering topics like marketing, sustainability, corporate social responsibility, community involvement, niche markets and many others.

1. Successfully complete the three core courses (Tourism Assessment & Development, Environmental Management for Destinations, and Strategic Tourism Marketing)
2. Successfully complete any three elective courses from the Tourism Destination Management program, Event Management program or the two concentrations in Hospitality Management and Sports Business Management.

Event Management

Gain the theoretical and practical aspects of event and meeting management. Our courses help you master the research, design, planning, coordination, site analysis, feasibility studies, and evaluation processes of event and meeting management. Professionals from the industry will introduce you to best practices in promotion, organization and risk management for seminars, conventions, conferences, trade shows, expositions, and special events of all sizes.

To earn a certificate in Event Management you need to:

1. Successfully complete the four core courses (Best Practices in Event Management, Event Coordination, Event Marketing, and Risk Management)
2. Successfully complete any three elective courses from the Event Management program, Tourism Destination Management program or the two concentrations in Hospitality Management and Sports Business Management
3. Complete a minimum of 100 hours of practicum experience.
4. Prepare and submit an event portfolio.

Hospitality Management

Join us for an overview of the different aspects of being successful in the dynamic hospitality industry. Developed by industry professionals our hospitality series will give you an opportunity to learn about management and operations, marketing, customer service, human resource management and more.

Courses from the Hospitality Management series could be taken individually or as part of your electives for a certificate in Tourism Destination Management or Event Management.

Sports Business Management

Explore the ins and outs of amateur and professional sports management. Whether you are interested in working at the local, state or regional level, our courses will prepare you for a success. Practitioners from the industry share their experience and knowledge about sports events, marketing sponsorships and endorsements, fundraising, risk management, leadership and more.

Courses from the Sports Business Management series could be taken individually or as part of your electives for a certificate in Tourism Destination Management or Event Management.