Management and Leadership of Sports Organizations

Sports organizations cannot be successful without strategic and efficient management and leadership. This course is designed to give you a framework for improving your ability to effectively lead and manage a sports organization. It provides a detailed discussion on the 7 keys to leading any successful sports organization including sound planning, efficient organizational structure, established values, good relationships within the organization and with partners, strategic communications, and successful leadership. At the end of this course, you will be prepared to:

• Develop a sound strategic business plan based on an efficient organizational structure and clear operating procedures
• Enhance relationships with strategic vendors and partners
• Develop a communications strategy for all key audiences
• Improve your capacity as an effective leader of any organization.

Course Fee - $99

Funding Sports Organizations

Funding the ongoing programs of a sports organization is a challenging task requiring careful planning and thorough implementation. This course discusses various strategies on how to identify funding opportunities, develop effective strategies and take successful actions to help fund and grow your organization's programs and member services. At the end of this course, you will be prepared to:

• Effectively and efficiently raise funds for your sports organization
• Develop a fund raising plan
• Identify fund raising opportunities and benefit from the ones that are best suited for your organization
• Successfully implement a fund raising program.

Course Fee - $99

Sports Event Management

Some of the most significant events in the world are sport events. Regardless of their size and scope, sport events require careful research, design, planning, coordination and evaluation. This course discusses all aspects of organizing a successful sport event like budgeting, staffing, promotion, security and others. At the end of this course, you will be prepared to:

• Implement the five steps of the event management process
• Recognize different event objectives
• Develop and manage comprehensive event budgets
• Organize and coordinate event logistics
• Conduct and benefit from event evaluation.

Course Fee - $99

The George Washington University. 600 21 St. NW, Washington, DC 20052
www.gwutourism.org